Research

Several research areas our group is presently working on are summarized below.

Also see my Publications »

Disclosure, Privacy, and Online Audiences

My research examines how people manage personal information online. How do they self-present and self-disclose to different audiences? How do people make sense of personal information shared on the Internet? What are the motives behind disclosure decisions, and how can disclosure language reveal people's psychological states and concerns? My current projects examine disclosure processes in different types of social media and contexts.

Representative publications:

Bazarova, N. N., & Choi, Y. H. (2014). Self-disclosure in social media: Extending the functional approach to disclosure motivations and characteristics on social network sites. Journal of Communication.

Bazarova, N. N., Taft, J., Choi, Y., & Cosley, D. (2013). Managing impressions and relationships on Facebook: Self-presentational and relational concerns revealed through the analysis of language style. Journal of Language and Social Psychology, 32, 121-141.

Bazarova, N. N. (2012). Public intimacy: Disclosure interpretation and social judgments on Facebook. Journal of Communication, 62, 815-832.

Jiang, L., Bazarova, N. N., & Hancock, J. T. (2013). From perception to behavior: Disclosure reciprocity in computer-mediated and face-to-face interactions. Communication Research, 40 , 125-143.

Personal Relationships and Technology

My research also examines communication and relationships in different media, with an interest in theory development. I apply communication and psychological theoretical perspectives to examine how technology contributes to how we communicate and relate to each other online. One of my major research interests has been attributions or social judgments about one's own and others' behaviors, and how attributions shape relational and group dynamics in different media.

Representative publications:

Sosik, V., & Bazarova, N. N. (2014). Relational maintenance on social network sites: How Facebook communication predicts relational escalation. Computers and Human Behavior, 35, 124-131.

Bazarova, N. N., & Hancock, J. T. (2012). Attributions after a group failure: Do they matter? Effects of attributions on group communication and performance. Communication Research, 39, 499-522.

Jiang, C. L., Bazarova, N. N., & Hancock, J. T. (2011).The disclosure-intimacy link in computer-mediated communication: An attributional extension of the hyperpersonal model. Human Communication Research, 37, 58-77.

Bazarova, N. N., & Hancock, J. T. (2010). From dispositional attributions to behavior motives: The folk-conceptual theory and implications for communication. In C. Salmon (Ed.), Communication Yearbook 34. Mahwah, NJ: Lawrence Erlbaum Associates.

Group Dynamics

I am interested in group dynamics and collaboration, with a focus on computer-mediated or virtual groups. My research has looked at social identification, decision-making, expertise recognition, and social influence in groups. My most recent studies of groups focus on intercultural collaboration in different media.

Representative publications:

Bazarova, N. N. & Yuan, C. (2013). Expertise recognition and influence in intercultural groups: Differences between face-to-face and computer-mediated communication. Journal of Computer-Mediated Communication, 18 , 437-453.

Yuan, Y. C., Bazarova, N. N., Fulk, J., & Zhang, Z.-X. (2013). Recognition of expertise and perceived influence in intercultural collaboration: A study of mixed American and Chinese groups. Journal of Communication, 63 , 476-497.

Bazarova, N. N., Walther, J. B., & McLeod, P. L. (2012). Minority influence in virtual groups: A comparison of four theories of minority influence. Communication Research, 39, 295-316.